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Pause Fest 2015 Ident - SEEDBED

 
SEEDBED. PauseFest 2015 Pause Fest, a leading digital film festival in Australia, approached us as one of ten creatives selected from around the world to create a film for their 2015 festival....

“We tend to rewrite the histories of technological innovation, making myths about a guy who had a great idea that changed the world. In reality, though, innovation isn’t the goal; it’s everything that gets you there... It’s the important leaps forward that synthesize lots of ideas, and it’s the belly-up failures that teach us what not to do. 

 When we ignore how innovation actually works, we make it hard to see what’s happening right in front of us today...Worse, the fairy-tale view of history implies that innovation has an end. It doesn’t. What we want and what we need keeps changing. 

 [It’s] all the little failures, trivialities and not-quite-solved mysteries that make the successes possible.... This is what innovation looks like. It’s messy, and it’s awesome.” 

 Maggie Koerth-Baker // New York Times

2015

 

 

Client : Pause Fest

Supported by : The Foundry

 

Director : Dan Kokotajlo

Art Director : Sawoozer Wang

 

Concept Artist : Ric Hung, Tom Yi

 

CG Artist : Ric Hung, Lance Ni, Juin Cheng

 

2D / VFX : Samuel Stephenson

 

DoP : Dan Stafford-Clark

 

Camera Assistant : Duncan Kemp

 

Hair & Make Up : Lucy Pearson

 

Associate Producer : Marcie MacLellan

 

1st AD : Biko Mason

 

Sound Design : Matthew Wilcock  ( ZeligSound )

 

Special Thanks

George Hedon, Tim Bright, Mariana Acuna, Juan Sanchez, Natasha Mason, 
Amy Henderson

 

 

 

The style of this film is based on the Hong Kong's Kong Fu and Japanese Samurai Movies in early 80's.

 

The first king in the Han dynasty of ancient China

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